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A leading property investment company

The ever-changing economic landscape means that effective strategic planning has never been more important. In 2019, a prestigious property investment and management company engaged Oxford Economics’ Boardroom and Executive Briefing Service to support its annual strategic planning process.

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Overview

Once a year, our client reviews its 10-year strategic plan, revising it based on such factors as:

The key economic drivers of growth
Secular trends and issues of importance to their business
Outlook for specific regions and cities, as well as the outlook for key sectors
The external risks and opportunities to its business

The client’s plan is then reviewed by the executive team, before ultimately being approved by the board.

The Challenge

In previous years, our client has engaged different companies to provide

Data and modelling
The discussion with the executive team, and
The final presentation to the board.

As a result, the data and advice that our client received during the planning phase and later during the presentations risked being internally inconsistent both year-to-year and throughout the annual process. The client has identified that this inconsistency could confuse decision-making and potentially undermine the confidence of their stakeholders in the planning process.

The Solution

Our client wanted to bring consistency to the different elements of their strategic planning process, and so in 2019, the client engaged Oxford Economics’ Boardroom and Executive Briefing Service to support it. The client chose Oxford Economics because:

Oxford Economics’ Boardroom and Executive Briefings service offers access to incisive briefings on the key economic issues of the day, and their crucial business implications, from Oxford Economics’ most senior and experienced economists.
The analysis is based on Oxford Economics’ globally consistent economic model. The model drives all of our forecasts at macro, regional, city and sector level.
Briefings are customised to our client’s needs and unique circumstances, looking closely at the issues that matter most for the business and sector.
Our Boardroom and Executive Briefings service is led by Ian McCafferty, Senior Adviser. Ian is one of the UK’s best-known business economists and among its most influential economic commentators and former policymakers. Ian’s unique experience in business, financial markets and government allows him to present to the most senior stakeholders with authority, conviction and complete independence.

The Result

With Oxford Economics’ Boardroom and Executive Briefing Service, the client was able to undertake its strategic planning process with a single economics firm, ensuring that the advice and insights it would be relying on to drive the business forward for the next 10 years were internally consistent and clearly communicated to their executive team and board.

Discovery session: A team of two Oxford Economics economists, including Ian McCafferty, interviewed the client’s Head of Planning to learn more about the business and their strategic planning process
Presentation and discussion with the executive team. A senior Oxford Economics’ economist with specialism in the client’s area of business presents to the executive team
Presentation to the board. Ian McCafferty presents to the board

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